Portfolio
Resumé
I'm not one for the spotlight but I’ve led content strategies that tripled traffic, grew revenue and made the process easier for everyone involved
How stronger subject lines and tighter copy helped drive 10–15% CTRs for job alert emails
How smart content strategy helped a logistics tech company get cited by ChatGPT and stay top-of-mind
How a strategic blog and pillar content approach increased organic revenue by 13% in a competitive niche